Your simplest outfit suddenly looks like a choice
There are mornings when you want the layer on top to be the interesting part of the outfit, so everything underneath can stay simple. The Jemison™ was designed for exactly those days: slim white botanicals drawn across a pale blue, with ruffles at every edge.
Pull it on over a plain top for a crisp walk, a morning at the market or a long lunch that drifts into the afternoon. Fine white stems and seed heads are printed over the surface, delicate enough to look hand-drawn, and a ruffled edge follows the opening, the wrists and the curved hem. It is cut close through the bust and the waist and then opens out just under the hip.
Tired of layers that are either plain or far too much?
Most jackets land at one extreme or the other, and neither one actually gets worn. Three things usually get in the way, and the Jemison is built around all three.
Plain layers that add nothing to the outfit
A flat, solid jacket does its job and nothing more, so you end up building the entire look out of whatever is underneath it.
The slim white stems and sprigs scattered over the panels of the Jemison hand you a finished outfit the moment you put it on, over whatever you already had on.
Detail that reads as fussy up close
Heavy pattern can look striking from across the room and overworked once someone is standing next to you, and then the jacket stays on the hook.
The botanicals are drawn thin and set well apart, closer to a sketch than a print, so the Jemison rewards a closer look instead of shouting.
A straight cut that loses your waist
A boxy jacket runs in one flat line from shoulder to hem and takes your shape out of the outfit entirely.
The Jemison is cut close through the bust and the waist and then opens out into a ruffled edge just under the hip, so your shape stays in the picture.
Designed for women who want the ruffles noticed, not the effort
Wear it over a simple top for coffee on a patio, or over a dress for an evening out. It suits a slow Saturday and a casual dinner equally well.
It comes in one colour, Blue, a pale shade that keeps the white botanicals clear. Sizes run S, M, L, XL, 2XL and 3XL, and the fit is true, so take your usual size.
Imagine wearing your Jemison
Imagine standing in line for a coffee on a bright, cool morning, the ruffled cuffs moving as you reach for your cup, and the woman behind you leaning in to ask about the little white stems on your sleeve. Underneath it is the plainest top in your drawer.
No plain layer that adds nothing.
No heavy pattern that reads as fussy up close.
No straight cut that loses your waist.
Why women love Jemison
✓ Fine white stems and seed heads, delicate enough to look hand-drawn
✓ Slim sprigs scattered over the panels, closer to a sketch than a print
✓ Ruffled edges down the opening, around the wrists and along the curved hem
✓ Shaped close through the bust and the waist
✓ Opens out softly into a ruffled finish that lands just under the hip
✓ True to size, so you can take your usual one
✓ One colour, Blue, in sizes S to 3XL
Because the layer on top should be the interesting one
The Jemison was made for the woman who wants one piece to carry the whole outfit. With our sale still on at 60% off, this is the moment to choose your size. 🧡
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